This smacks of desperation. I’m not an Apple user. I’m an old school Apple hater. I don’t like their locked down ecosystem and can’t stand their operating systems. But I am a fan of some of their hardware and I wish I could use it with other software.
Intel must really be feeling the pressure from Apple’s new processors. All the reviews and benchmarks show not only do you get great battery life from their new ARM processors but you will also get great processing power. This was not available before now.
The future is still open on how those machines will operate over time but this ad barrage from Intel using Justin Long shows Intel is worried big time.